Albury Animal Hospital
Rebrand Film project
In 2023 we were contacted by Sally from Albury Animal Hospital to help capture and create video content for the rebrand of ‘Dr Janas Pet Hub’ into their new brand name, Albury Animal Hospital!
This was a unique challenge - Dr Janas pet hub was a local ‘household’ name, so we need to inform and educate their existing and future customers on the change, and create promotional material to marketing the new change to the local community.
Another challenge was recruitment - The veterinarian industry has been experiencing a staff crisis for several years, and attracting experience staff to the clinic was a priority for AAH.
Below are some of the engaging films we created!
AAH Rebrand Film
AAH Rebrand Film
It was important for Dr Sally & Dr Jana to inform their clients about the future direction of the clinic - This casual, ‘talking-head’ rebrand film was created to give clients an insight into the AAH story & change.
This film highlights the change of name, the direction and values of the hospital and the journey they have had together over the years.
AAH Recruitment Film
Since 2020, the Vet industry has been plagued with under-staffing issues across the country! This impacted Albury Animal Hospital heavily in their day-to-day operations. In order to assist with a successful rebrand, we produced & filmed this recruitment film.
This recruitment film was designed in order to entice skilled veterinarian staff to their clinic not just from the local area, but also from around Australia! We wanted to showcase the positive culture that has been fostered at Albury Animal Hospital, so we thought we would ask those who knew best.. the Vets themselves!